Media Kit

Coverage Area

Burt Broadcasting, Inc has proudly served Alamogordo and the
surrounding areas for 27 years. This includes:

Alamogordo, New Mexico
Tularosa, New Mexico
Holloman Air Force Base, New Mexico
Carrizozo, New Mexico
White Sands Missile Range, New Mexico

Potiential Audience

The combined potential audience for all four radio stations produced by Burt Broadcasting, Inc is 65,000 people.


General Manager/Sales Manager
William F. Burt

Office Manager
Jamie Prather

Your Country 105.3 Program Director
James White

Classic Hits 107.9 Cool-FM Program Director
Joe Muench

Continuous Hits 94KEY Progrm Director
Mike Mason

94KEY 94.3 FM (KYEE) is the area's only contemporary hit radio station (CHR). This station has consistently been the Tularosa Basin's preferred radio station! News, weather, roadblock reports, plus live, local personalities and lots of promotions make 94KEY the number one choice for the 12-44 year old listeners in our area!

Visit 94KEY Website

Your Country 105.3 FM KZZX plays current country hits with just a taste of classic country! National and local news, plus weather and audience participation in exciting contests, and community events give Your Country 105.3 KZZX the leading edge in Otero County's listening audiences ages 12-54!

Visit Your Country 105.3 Website

Classic Hits 107.9 COOL-FM (KQEL) brings to life the Top-10 hits of the 60's, 70's and 80's. Every song is a proven hit, very familiar to everyone who listens! News, weather and roadblock information, special features...and the "coolest music ever recorded"! COOL-FM targets the 25-54 ages in Otero County.

Visit 107.9 Cool-FM Website

News/Talk KINN (AM 1270 and 106.3 FM) is the area's choice for News/Talk. Our award winning line up includes, Rush Limbaugh, Sean Hannity, Dave Ramsey, Michael Savage, and many more! KINN provides national news and is the basin's first choice for news, talk, weather and information!

Visit News/Talk KINN Website


Burt Broadcasting, Inc. offers excellent rates, at comparable market values.


Local, national and international news comes from Fox News as well as several other sources. Weather is updated constantly. Entertainment News is broadcast throughout the day.


Burt Broadcasting, Inc stations are the most active radio station in the Alamogordo area. Our complete remote capabilities allow us the opportunity to broadcast live right from our current major events, such as Tiger Home Games & Tailgates, the Unite Way, Otero County Fair, Boys & Girls Club of Otero County, Big Brothers/Big Sisters, Holloman Air Force Base activities and many more! Each of our stations, whether as a single station, or as a combined effort, are at the top of our game when it comes to providing the best in client promotions!

Non-Discrimination Policy

Burt Broadcasting, Inc., and it's stations, do not discriminate in advertising contracts on the basis of race or gender. Any provision-in any order or agreement of advertising- that purports to discriminate on the basis of race or gender, even if handwritten, typed, or otherwise made a part of a particular contract, is hereby rejected.

Equal Opportunity Employer

Equal Opportunity Information: These stations do not discriminate in the sale of advertising time, and will not accept advertising which is placed with the intent to discriminate on the basis of race or ethnicity. Any provision in any order or agreement for advertising that purports to discriminate, or has the effect of discriminating on the basis of race or ethnicity, is hereby declared null and void.

Award Winning Productions

Darth and Yoda - 15 Years Running

Jerry's Bar

Tropical Snow Tiger's Blood June 2015

White Sands Pupfish Cooperstown May 2015